Along with an insatiable appetite for all things aesthetic, Claire Olshan has been equally absorbed by her passion for health and wellness. In 2012, Claire founded Fivestory, the go-to shop to find emerging designers with a whimsical approach to dressing up. In a sense, Claire has always supported those that think out of the box and weave a sense of play into their work. With DADA Daily, Claire bridges the gap between the fashion and food worlds: elevating healthy snacking to an artful event.
DADA is a Daily lifestyle brand offering guilt-free indulgences making every moment a blank canvas. With our mindfully crafted snacks and experiential tableware, we’re bringing beauty into typically mindless moments and inspiring the artist in all of us. The dada art movement of the early 1900s was about rebelling against the status quo and breaking the rules. DADA is about breaking the rules of what a snack should be. We encourage everyone to be a dadaist; from the dinner table with friends, to their desk at work. DADA's dream is to bring joy, freedom and ease into snacking, entertaining and making decadence a ritual.